Privacy Policy
Last Updated: 2026
AG Widnes ("we," "us," "our," or "Company") operates the website agwidnes.co.uk ("Site"). This Privacy Policy explains how we collect, use, disclose, and otherwise process personal data in connection with our Site and services.
Information We Collect
We collect the following types of information:
- Personal Data: Name, email address, telephone number, and other information you voluntarily provide when contacting us or signing up for newsletters.
- Technical Data: IP address, browser type, operating system, device information, and unique device identifiers.
- Cookies: Information collected through cookies, web beacons, and similar tracking technologies (see Cookie Policy below).
- Usage Data: Pages visited, time spent on Site, links clicked, referral sources, and other behavioural analytics.
How We Use Information
We use collected information for the following purposes:
- Providing, maintaining, and improving our Site and services.
- Tracking affiliate commissions and affiliate program performance.
- Conducting analytics and understanding user behaviour to optimise Site content.
- Responding to enquiries and providing customer support.
- Sending marketing communications (where you have opted in).
- Complying with legal obligations and preventing fraud or misuse.
Cookie Policy
Our Site uses cookies and similar technologies to enhance your experience. These include:
- Essential Cookies: Required for Site functionality.
- Analytics Cookies: Help us understand how users interact with the Site (e.g., Google Analytics).
- Affiliate Tracking Cookies: Used to track affiliate referrals and commission calculations.
- Marketing Cookies: Used to deliver personalised content and advertisements.
You may opt out of non-essential cookies through your browser settings or by clicking the cookie consent banner on our Site. Note that disabling cookies may affect Site functionality.
Third-Party Links
Our Site contains links to third-party casino operators and affiliate partners. We are not responsible for their privacy practices, data collection, or content. We strongly recommend reviewing their respective privacy policies before engaging with their services. Third parties operate independently of AG Widnes and may collect additional personal data under their own terms.
Your Rights
Under the UK General Data Protection Regulation (UK GDPR) and Data Protection Act 2018, you have the right to:
- Access: Request a copy of personal data we hold about you.
- Rectification: Request correction of inaccurate or incomplete data.
- Erasure: Request deletion of your personal data (subject to legal limitations).
- Restriction: Request restriction of processing of your data.
- Portability: Receive your data in a portable, machine-readable format.
- Objection: Object to processing for marketing or analytics purposes.
- Withdraw Consent: Withdraw consent to data processing at any time.
To exercise these rights, contact us using the details below. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe we have violated your data protection rights.
Data Retention
We retain personal data only for as long as necessary to fulfil the purposes outlined in this Privacy Policy, or as required by law. Analytics and cookie data are typically retained for up to 24 months. Affiliate tracking data is retained in accordance with our affiliate program requirements. You may request deletion of your data at any time, subject to legal and contractual obligations.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your rights, or have concerns about our data practices, please contact us at:
Email: [email protected]
We aim to respond to all enquiries within 30 days. If you are not satisfied with our response, you may escalate your complaint to the Information Commissioner's Office (ICO) at www.ico.org.uk.